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On this day 21 years ago, the Macasaet family welcomed their fifth “child” into the world—not a baby, but a dream: Viroqua Public Market (VPM).

Attention all CBD aficionados in Viroqua and beyond! We're thrilled to announce the grand opening of a brand-new CBD smoke shop right ...

The VPM has extended its retail offerings with more than 1,000 square feet of new space for goodies of all sorts!

Thanks to friends, family, visitors, shoppers, guests, and merchant partners!! Despite the raging pandemic, 2021, the best year to date...